Advanced Program in Digital Marketing with Gen AI
The Advanced Program in Digital Marketing with Gen AI is a comprehensive course designed to equip professionals with cutting-edge skills in digital marketing, arti cial intelligence and data-driven strategies. Designed for career growth, it prepares you for roles like AI Marketing Specialist, Paid Media Expert, or Digital Strategist across e-commerce, tech, advertising and marketing agencies. Whether scaling campaigns or launching a freelance business, this program delivers the cutting-edge skills needed to succeed in today’s fast-evolving digital landscape.
Course Content:
- Foundations of Digital Marketing
- Concepts of Web Design and Development
- Search and Display Marketing
- Social Media Marketing
- Role of AI in Digital Marketing
- Paid Advertising Strategies
- Advanced Analytics
- A liate Marketing
- Advanced Marketing Automation
- Data Privacy and Digital Marketing Ethics
- Portfolio Powerhouse
- Career Launchpad
SOFTWARE/TOOLS COVERED
Google Ads | Google Analytics | Semrush | SpyFLU / Wordstream | Social Pilot | UpContent | Curata | Social Media Ads Platforms | Hubspot | Mixpanel | Sprout Social | Ahrefs | Google Data Studio | Bitly | Canva | Mailerlite | WordPress | Mailchimp | Zapier | Hootsuite
JOB PROFILES
Digital Marketing Executing | Social Media Strategist | Marketing Data Analyst | SEO/SEM Specialist | Digital Marketing Consultant | Paid Media Specialist